Leading Age // show identity and RFP deck Design
Leading age is a nonprofit with the goal of eliminating Ageism. Our task as a team was to design a creative RFP deck that would highlight the power of the elderly in their communities. My main role in the process was to brainstorm a show identity and build a presentation deck. Shown here is the primary mark for a concept centered around living a life with purpose.
The logo is made of several alternate paths all working to form one cohesive shape. The overall shape represents a destination marker but also contains an image of a person celebrating.
Leading Age // 3d activations
The team’s 3D designer then took the graphic identity I developed and showed how those could potentially be translated into immersive show elements.
